Beyond Basic Support: The Next Step for MSPs

Managed Service Providers (MSPs) have long been the backbone of business IT operations, ensuring companies run smoothly with Microsoft 365 (M365). Your team is already handling:

• Security management, including access control, permission settings, and data protection
• Troubleshooting and support for Outlook, Teams, SharePoint, and connected devices
• Cloud migration and software updates to keep IT environments current and optimized

Yet, while these technical services are crucial, they only scratch the surface of what businesses need to thrive. Without proper training, companies are underutilizing Microsoft 365, leading to inefficiencies, wasted investments, and security vulnerabilities.

Are Businesses Maximizing Their Microsoft 365 Investment?

Most organizations struggle to fully leverage M365, often due to a lack of education and structured implementation. Consider these common pitfalls:

• Employees utilize less than 30% of M365’s potential, missing out on automation and collaboration tools that could streamline operations
• Defaulting to outdated workflows, businesses ignore AI-powered enhancements that could boost efficiency
• Lack of end-user training leads to recurring IT issues, increasing support tickets and cybersecurity risks

This results in wasted technology investments, reduced productivity, and security threats. If your MSP only provides technical support without user training, you are leaving immense value on the table.

AI Is Transforming Work—Are Your Clients Prepared?

Artificial Intelligence is revolutionizing business workflows, and employees are eager to integrate AI-powered tools into their daily tasks. However, without proper training, AI can lead to inefficiencies and security risks.

Key concerns include:

• Employees using AI tools like ChatGPT and Microsoft Copilot without structured guidance, leading to inconsistent results
• Inefficient AI usage, with teams unsure how to write effective prompts or validate AI-generated content
• Security and compliance risks, as unregulated AI interactions may expose sensitive business data

More than 50% of employees admit to using AI tools without company approval, putting businesses at risk.

MSPs that offer structured AI training will position themselves as leaders in the industry, while those who ignore it may struggle to stay relevant.

The ChoiceCom Approach: Productivity + Security

ChoiceCom’s Breach Prevention & Productivity (BPP) solution is a comprehensive training platform designed to address the most pressing challenges facing businesses today. By integrating Microsoft 365 Productivity and AI Awareness Training, employees can:

• Maximize Microsoft 365 features to enhance collaboration, automate repetitive tasks, and increase efficiency
• Adopt AI safely and effectively, learning best practices for risk mitigation, prompt crafting, and validating AI-generated outputs
• Boost workplace efficiency by reducing manual workloads and improving decision-making processes

Instead of businesses struggling with technology inefficiencies and security risks, BPP delivers the essential training employees need to fully utilize M365 and AI—ensuring a high return on investment while maintaining security compliance.

Why MSPs Should Offer BPP Training

Adding Microsoft 365 Productivity and AI Awareness Training to your MSP services isn’t just about filling a gap—it’s about providing next-level value to your clients. Key benefits include:

• Enhanced value proposition – Go beyond IT support and become a strategic business partner
• New revenue streams – Training services generate recurring income while increasing client satisfaction
• Reduced support tickets – Educated employees make fewer mistakes, decreasing the burden on your helpdesk
• Stronger client retention – Ongoing training reinforces trust and keeps businesses engaged with your services

MSPs that integrate comprehensive training into their service offerings stand out as proactive advisors, building lasting client relationships and securing long-term contracts.

Future-Proof Your MSP Business

Microsoft 365 and AI are reshaping how businesses operate, but without structured guidance, most organizations won’t unlock their full potential. MSPs that provide end-user productivity and AI training will lead the market, helping clients improve efficiency, enhance security, and drive long-term growth.

The demand is growing—will your MSP rise to the challenge?

Partner with ChoiceCom and start offering the Microsoft 365 and AI training solutions your clients need today. Contact Us to learn more.